Let’s face it. Properties don’t sell or lease themselves. In today’s competitive market, it is essential to have an effective real estate marketing strategy to generate and nurture leads from multiple channels. Real estate companies need to keep track of their contacts, target and segment the right audience, and follow up with potential tenants or owners. All of this, while collaborating with the sales and leasing teams. Property-xRM leverages the powerful Microsoft platform to offer real estate marketing solutions to help you do it all.
Make property announcements, vacancy postings, or showcase your brand on social media right from within the CRM. Schedule or go-live immediately with posts and view the status and contents all from a single place. With comprehensive analytics, track channel-wise leads and enable front-end teams to take over.
Market your properties and units on the company website or push the listings to a third-party (ILS) websites to attract prospects and turn leads into deals. Include floor plans, and attach pictures to engage leads and shorten deal cycles. Notify sales and leasing teams automatically when there’s an enquiry from any channel.
Promote property launches, listings, or offers, with beautifully designed emails. Leverage intelligent insights to segment buyers and drive property-specific campaigns. Automate and personalize emails to build prospect and customer relationships using CRM data.
Conduct surveys and polls with a target audience to get feedback and capture relevant information for future marketing purposes. Identify market trends, understand best performing marketing channels, assess resident satisfaction, and better position your units and properties.
Find, attract, and convert prospects with a unified platform
